As technology advances, several new niches have been opening up in the market.
One such class of products is smart home devices. This has been one of the most anticipated developments in eCommerce stores. Statistics show that there was a surge of buying smart home speakers In 2020.
As much as 40 percent of buyers had a smart speaker at home. And as more products are added, the numbers are going to increase. As more people stay at home during the pandemic, smart devices' sales will only increase.
As an eCommerce business, you need to get ahead of the curve. Start with shortlisting smart devices that can have the most impact on sales. This will probably be one of the highest sold items in the market in 2021.
When it comes to sales on eCommerce platforms, very few products can boast high sales numbers as beauty and health. There is always a demand for this type of goods and statistics show a constant rise in sales in the last ten years.
Beauty products today are a 50 billion dollar industry, and it is only going up. Cosmetics and beauty products account for 36% of global sales. This is a huge number and one that can't be ignored.
If you are looking to improve your eCommerce platform's sales, this class of products would be a good bet. It can give you a good start with growth and improve your overall revenue. And another important factor to consider that it has consistent sales all over the world.
Regardless of the location you’re targeting; you are bound to get good results.
An interesting development during the pandemic is the increased number of online learning platforms in the market.
Several e-learning platforms are beginning to crop up, and as an eCommerce platform, you need to take advantage of this.
According to statistics, the eLearning market is slated to reach $325 billion by 2025. It also has a steady 15% growth since it started. Elearning platforms are constantly evolving and present new opportunities for both clients and consumers.
Elearning can be profitable, especially for new companies who are just getting into the fray. It is a good place to invest in considering the steady growth and the increased profitability. And even in 2021, the situation hasn’t eased , so the forecast for this business line looks good.
If you are looking to tap into the eCommerce market and are on a budget, dropshipping is a great option.
Many people seem to think that you can only start an eCommerce business with goods in hand. The reality is that you don’t need a huge warehouse full of products to start with. Dropshipping presents a unique opportunity for entrepreneurs who are new to this area.
Dropshipping also prevents a lot of issues that are prevalent in the niche. This includes obstacles like inventory control which are hard to tackle on your own.
Another issue it can prevent is the risk of storing products at your physical location.
The storage is by a third-party, and so if you find that a product has no demand, you simply stop selling it. It can give you a good idea of how eCommerce works. And another benefit dropshipping offers is that it is completely mobile.
You can operate your business from just about anywhere. All you need to do is find the right product for you to sell.
Related : Tips to Do SEO for a Dropshipping Store
Another niche that has seen a lot of growth in electronics is drones and quadcopters. Drones have been trending for quite some time now and are a huge source of entertainment for people.
Earlier, drones were really expensive, and not many people were buying them. As technology has improved, drones became cheaper and more accessible. Demand for the product rose as time went on, and today it is worth more than $130 billion.
Today’s drones are a lot more sophisticated. They offer several features like high-quality cameras and wider reception. All this and the improved pricing has skyrocketed this product to the top of the eCommerce chain.
Drone video shots and camera selfies are setbecoming popular with people. This is a major contributor to even more sales for them.
With improved battery life and features, the market for drones is only set to increase.
Grocery and food delivery was always a growing industry as far as the eCommerce niche is concerned. But with the current situation, this has become vital for the average citizen.
The demand has multiplied a lot over this period, and now everyone uses it in their daily lives. This is a key area that will always have buyers, and you can leverage this to your advantage. Something to note is that this niche offers good margins in profitability.
If you get your commercials right, you could turn this venture into a regular business over eCommerce. You could combine this with third-party delivery services to ensure timely deliveries all over the city.
Ensure that you have strong local sourcing options because quality plays a huge role in business success here.
The high demand for safety equipment like PPEs is because of the viral outbreak we are going through.
Presently, there is a lot of demand for face masks and PPEs, which remain unfulfilled. This is another viable option to pursue when it comes to starting your own eCommerce business.
A notable aspect of this is that people are shopping for trendy masks in different colors and patterns. If you happen to connect with a manufacturer locally, you could get great margins for them online.
Before you decide on the type of masks you will stock, ensure that it ticks all the safety boxes. The primary aspect of a mask is to keep the wearer safe, which you need to ensure. If you play your cards right, you are bound to improve your profitability.
Smart wear has seen a huge surge when it comes to eCommerce growth. People use wearables and smartwatches all the time today. The industry was worth more than $81.5 in 2021 and is set to increase.
Earlier, smartwatches were prohibitively expensive and were not sleek enough for people to use daily. They did not hold charge well. They weren’t easy to live with. This has all changed, and today the watches are much more compact and can go days without needing to recharge. This is one of the fastest-growing ventures in the eCommerce industry.
They also have a lot of built-in features like heart rate monitoring and step tracking. This makes them a good product to bet on for your eCommerce needs.
An avenue to explore with eCommerce is online education programs and courses. It has a relatively low investment level, and it can get you plenty of lucrative deals. And it can be even better if you have expertise with a unique set of skills.
Depending on the topic, it can end up being high-value propositions.
A good example now would be blockchain and cryptocurrency. Another method would be to talk to people who have noted performers in their niche.
You could talk to them about getting different courses done. There are a lot of platforms that focus on this type of ecommerce marketing.
Learning With Experts is a popular education portal with a variety of courses that offer value and flexibility. They have become successful, and there are a lot of similar platforms out there trying to emulate their success.
The key is to find what you’re good at or a collective of people and then monetize it.
People-based services are the most trending eCommerce platforms today.
Rather than just offer products, brands are now offering people’s expertise on any particular subject. This could range from guides and how-tos to exclusive services that only a specific platform has. This has grown by leaps and bounds, especially since 2020.
Freelancers contribute almost $1 trillion towards the US economy.
There are popular platforms out there doing the very same thing, like Upwork and Fiverr. It's a job board where people can post what they’re good at and get buyers. Also, since there are a lot of layoffs because of the outbreak, this is a great idea to start with.
You could get a lot of exposure, and it could be lucrative in the long run. However, when starting on this, ensure that you have a strong payment method and escrow services built into the website.
The first thing to do would be to find out what you’re good at. This is usually a straightforward aspect to consider. But if you have several areas, start with a few of them which you can easily monetize.
An example would be an eCommerce website focused on electronics. If you have an eye for electronic gadgets or smart devices, you could have a curated website to start with.
Earlier, websites were a lot more rigid and not as easily customizable. This leads to websites having the same look and feel without any unique points that made selling easier. Today, various tools and platforms enable you to stand apart in a crowd of other eCommerce websites.
Advanced website builders let you customize every aspect of your website while not sacrificing functionality or performance.
Returns are one of the most talked-about aspects of eCommerce, and for a good reason. They are hard to validate and authenticate and require considerable manpower if done by yourself.
However, if you rely on a third-party vendor, make it a point to check with them if they have a returns policy. You also need to do your research about which products in your inventory are prone to breakages or damage.
A good way to ensure returns are minimal is to focus on goods that have good reviews in the market.
This is an important thing to note because customers have access to several different payment systems. And more importantly, it varies significantly according to the location.
Most modern eCommerce websites have several payment modes to ensure customer satisfaction. Ecommerce website builders offer different payment methods which are commonly used.
Having more payment systems can improve revenue and ensure a better customer experience.
Related : Importance of UX for an eCommerce site & How it Impacts your SEO?
A significant part of enhancing the customer experience and generating useful leads is through reviews.
Letting people write reviews of their purchases has become a mandatory part of the eCommerce experience. It lets other people know what to expect from the service or product. But this can be a daunting task, especially if you have to deal with hundreds of reviews every day.
Fortunately, there are a lot of AI-assisted tools in the market that enables review management.
The most successful eCommerce stores have a shipping cost displayed right next to the product.
This ensures that the customer is aware of all the associated costs of the purchase. It is important to have this as accurate as possible because buyers don’t like to be charged extra for shipping during checkout.
Related : Must-Have Features for Ecommerce Checkout Pages
Fortunately, website builders come integrated with tools that can help you out with this. They can give you accurate pricing when it comes to shipping.
These are the list of best ecommerce ideas that you can implement now to build a success business. If you have any queries you can speak to our experts.
Anahi Farley has more than nine years of expertise in the copywriting industry. She loves to blog about ecommerce, SEO, and conversion optimization. By writing quality content, she is helping many ecommerce businesses to increase their traffic and revenue.
Influencer Marketing for Ecommerce
Social Media Marketing Tools for Ecommerce
Hiring a Marketing Firm for Ecommerce
Artificial Intelligence in Ecommerce
Customer Retention Rate for Ecommerce
Reduce Shopping Cart Abandonment
Increase Customer Loyalty of an Ecommerce
Lead Generation Benefits for Ecommerce
Google Analytics for Ecommerce Tracking
Ecommerce Checkout Page Features
Grow Your Ecommerce Customer Base
Referral Marketing for Ecommerce
Inventory Management for Ecommerce
Ecommerce Marketing Tips for Holiday Shopping
Social Media Marketing Tips for Ecommerce
Product Photography Ideas for Your Ecommerce
Instagram Stories for Ecommerce
Ecommerce Sales Strategy for Black Friday
Ecommerce Repeat Purchase Rate Tips
Ecommerce Marketing for Food Business
Anahi Farley has more than nine years of expertise in the copywriting industry. She loves to blog about ecommerce, SEO, and conversion optimization. By writing quality content, she is helping many ecommerce businesses to increase their traffic and revenue.
Influencer Marketing for Ecommerce
Social Media Marketing Tools for Ecommerce
Hiring a Marketing Firm for Ecommerce
Artificial Intelligence in Ecommerce
Customer Retention Rate for Ecommerce
Reduce Shopping Cart Abandonment
Increase Customer Loyalty of an Ecommerce
Lead Generation Benefits for Ecommerce
Google Analytics for Ecommerce Tracking
Ecommerce Checkout Page Features
Grow Your Ecommerce Customer Base
Referral Marketing for Ecommerce
Inventory Management for Ecommerce
Ecommerce Marketing Tips for Holiday Shopping
Social Media Marketing Tips for Ecommerce
Product Photography Ideas for Your Ecommerce
Instagram Stories for Ecommerce
Ecommerce Sales Strategy for Black Friday
Ecommerce Repeat Purchase Rate Tips
Ecommerce Marketing for Food Business